![]() "shabby chic" instead of "old and worn"."right-sized serving" instead of "there are few chips in the bag now, for the same price as before"."once in a lifetime opportunity" instead of "a great opportunity". ![]() "new and improved" instead of "package redesign" or "changed an ingredient"."it was a fantabulous experience" instead of "I had a nice time"."if the price was any cheaper, it'd be free" instead of "it is affordably priced"."concerned citizen dares to question authority" instead of "citizen raises a question at City Council meeting"."best meal ever" instead of "really good food"."amaze your friends with this incredible item" instead of "you might want to buy this item"."a splendiferous fantabulous vacation getaway" instead of "a great place to vacation".Those who seek to influence public opinions tend to use extreme terminology in a way that's not really accurate. Companies often use inflated language in marketing claims. A person who uses inflated language might be trying to impress others. Sometimes referred to as puffery, inflated language uses over-the-top language to make things seem better than they are. "working on getting caught up" instead of "I'm behind with my work"."what an interesting flavor" instead of "yuck, that is horrible"."sleeping off a big night out" instead of "passed out drunk"."person of interest" instead of a "suspect in a crime"."passed on" or "passed away" instead of "died" or "dead". ![]()
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